Name, Image, & Likeness (NIL)

SSEL provides leading services in Name, Image, & Likeness (NIL) representation for all eligible athletes, ensuring you maximize financial opportunities while navigating unclear regulations with proper legal/liability protection. With Jonathan Stahler, Esq. having researched & written about NIL for over 10 years, SSEL assists highly and skillfully with: 

• NIL contract negotiations, review, & drafting;

• Endorsement/appearance/sponsorship consulting;

• Brand/licensing partnerships;

• Guidance on NCAA compliance;

• State-specific NIL laws; 

• Intellectual property assistance/maintenance; &

• Business formations/maintenance.

Whether you are a professional athlete expanding your reach or a college athlete just getting started, SSEL is committed to helping you build & protect your personal brand every step of the way.